Ardonagh’s Phil Bayles on the question of selling to a seller
Phil Bayles, chief commercial officer at Ardonagh Advisory, reviews the lessons learned from his time at Aviva and advises brokers to do due diligence when selling their businesses to avoid ‘seller regret’.
I spent 19 years with a large insurer, nearly all of that time working to improve our reputation with brokers and growing our mutual business together. Sitting on the other side of the fence now, many
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