Profit cannibalisation and regulation concerns pushed Google's aggregator exit

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Cannibalisation of profits and regulatory concerns were among key reasons behind Google's decision to exit the competitive aggregator space, but this may not be its last venture into this sector according to market analysts.

The internet giant's foray into the aggregator arena, Google Compare, will exit the UK and US markets in March.

Accenture's managing director of the digital and innovation agenda, Roy Jubraj, said

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