Briefing: Going Blanc again - Lemonade and Trov, a tale of two US insurtech pacesetters and their different paths to the UK
With Lemonade entering the UK market this week in partnership with Aviva, Jonathan Swift reflects on the similarities between its push and that of Trov in 2016. Not least the role of Amanda Blanc.
Cast your mind back to a time in the mid-twenty-teens when people were still debating about whether it should be ‘insurtech’ or ‘insuretech’.
A time when the UK scene was still some way from getting
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